Maximize Your Impact At The National Outdoor Expo 2026
The National Outdoor Expo 2026, scheduled for March 21–22, 2026, at the National Exhibition Centre in Birmingham, England, brings together leaders shaping the future of outdoor recreation, lifestyle, and consumer products. Attendees include senior buyers, product development leads, marketing directors, and e-commerce decision-makers across categories such as apparel, equipment, fitness tech, and wellness.
This event serves as a key venue for brands and solution providers to engage directly with high-intent stakeholders who are responsible for setting merchandise strategies, sourcing partnerships, and allocating seasonal budgets. Outdoor retail chains, e-commerce platforms, gyms, and lifestyle brands attend to evaluate new offerings and forge supplier relationships in advance of upcoming product launches.
For vendors and sales teams, the ability to act early using the enriched attendee list from Vendelux means improved targeting and stronger ROI. Understanding attendee profiles in advance—along with their company focus and geographic presence—allows for more informed outreach that resonates with current business priorities.
How Sales, Marketing and Revops Teams Can Use This Attendee List
Sales and marketing teams supporting fitness, outdoor gear, digital wellness tools, and apparel brands can use the enriched conference attendee list to engage attendees with higher precision. Start by segmenting contacts based on job role, such as merchandising head, digital buyer, or marketing strategist, and identify their respective company type—retail outlet, marketplace, distributor, or direct-to-consumer brand.
Use attendee data to prioritize accounts showing an interest in health and activity markets, and personalize outreach to align with their seasonal planning cycles or growth categories. For sellers of hardware or tech-enabled devices, the attendee list highlights buyers evaluating product additions or retail channels. This helps your team understand how to get more meetings by focusing on prospects with open purchasing windows or current sourcing mandates.
Connecting before the show increases the probability of booking meetings with budget owners who control supplier selects and marketing partnerships. The list also allows field teams to convert on-site interest into long-term conversations by following up with context that reflects shared event engagement or product relevance.
Timing Is Everything
The National Outdoor Expo 2026 takes place March 21–22, 2026. With March less than a year away, pre-event outreach now plays a vital role in securing visibility among key buyers.
Using Vendelux’s enriched attendee list, your team can begin outreach before inboxes become saturated. Identify high-value targets, align sales messaging with conference themes, and position your product or service around the needs buyers are actively thinking about as they prepare for the event.
Align agendas and schedule one-on-one conversations before the event floor opens to avoid losing time to casual passersby and missed opportunities.
What’s Included In The National Outdoor Expo 2026 Attendee List?
Vendelux provides visibility into executives expected to attend the National Outdoor Expo 2026 through a combination of organizer-provided data and predictive insights. Clients can upload a list of target accounts to identify matches within the attendee list.
The enriched list includes first and last name, job title, company name, company website, location including city, state, and country, LinkedIn profile, verified email addresses, and phone numbers when available. This data allows teams to approach every opportunity with clarity and confidence.
Where Is The National Outdoor Expo 2026?
The National Outdoor Expo 2026 will be held at the National Exhibition Centre in Birmingham, England, United Kingdom.
When Is The National Outdoor Expo 2026?
The event is scheduled for March 21–22, 2026.
What Type Of Event Is The National Outdoor Expo 2026?
The National Outdoor Expo is a large-scale trade and consumer event focused on outdoor activity, gear innovations, fitness solutions, and healthy living. The show features product exhibitions, speaker panels with business leaders and elite athletes, educational sessions, and structured networking opportunities. It attracts both industry professionals and high-value retail buyers preparing for seasonal product activations.
How Many People Attend The National Outdoor Expo 2026?
The National Outdoor Expo 2026 is expected to attract over 20,000 attendees, including international buyers, UK-based company leaders, and product category managers. A significant portion of attendees hold senior-level decision-making roles in procurement, commercial partnerships, and product strategy.
