Maximize Your Impact At IAB NewFronts 2026
IAB NewFronts 2026, scheduled for March 23 in New York City at Convene Brookfield Place, remains one of the most influential annual events in the digital media and advertising ecosystem. The event draws top decision-makers across media buying, agency leadership, content strategy, and platform partnerships—many of whom are evaluating budgets, vendor capabilities, and cross-platform strategies for the upcoming fiscal year.
NewFronts is where media buyers meet premium digital content providers to preview programming and assess new platforms for storytelling and audience engagement. Attendees include senior-level executives from network broadcasters, digital publishers, streaming platforms, and emerging creators—each looking to drive monetization, brand safety, and innovation in ad delivery. With Vendelux’s enriched attendee list at your fingertips, teams can prioritize outreach based on buyer power, content alignment, and partnership opportunities, building relevance well before March.
How Sales, Marketing and Revops Teams Can Use This Attendee List
For enterprise sales, media technology vendors, and advanced advertising platforms targeting the media and advertising ecosystem, the IAB NewFronts enriched attendee list gives your team direct access to highly qualified prospects. Use this data to separate content buyers from distribution decision-makers, prioritizing those with budget authority over branded content, streaming inventory, and audience development tools.
Segment key executives by company type—agencies, streaming services, or digital publishers—to match outreach language to their strategic priorities. Whether you’re offering ad delivery infrastructure, measurement solutions, or creator partnerships, aligning your pitch to their in-year objectives improves open rates and conversions.
With verified contact data and insight into who’s attending, your team can initiate conversations early, schedule on-site meetings before calendars fill up, and continue follow-up tied to shared moments from the event. Use the context within the enriched conference attendee list to create intent-driven campaigns and increase your pipeline velocity by connecting your solutions to specific roles and responsibilities.
Timing Is Everything
IAB NewFronts 2026 takes place on March 23, 2026. With a single-day format attracting concentrated attention from high-value attendees, your outreach strategy needs to begin well before the event. Vendelux helps your team identify who’s planning to attend months in advance, giving you time to launch targeted communications, secure pre-event meetings, and organize your on-site presence based on audience relevance.
Key decision-makers plan their calendars early. Align your messaging and sales plays directly with the attendee list to ensure your ask lands at the right time—before deals are scoped and vendor evaluations are finalized.
What’s Included In The IAB NewFronts 2026 Attendee List?
Vendelux provides visibility into executives expected to attend IAB NewFronts 2026 through a combination of organizer-provided data and predictive analytics. Clients can upload a list of strategic accounts to find active matches within the attendee pool.
The enriched list includes each attendee’s first and last name, job title, company name, company website, city, state, country, LinkedIn profile, verified email address, and phone number where available.
Where Is IAB NewFronts 2026?
The event will be held at Convene Brookfield Place in New York, New York, United States.
When Is IAB NewFronts 2026?
IAB NewFronts 2026 is scheduled for March 23, 2026.
What Type Of Event Is IAB NewFronts 2026?
IAB NewFronts is a high-impact media and advertising event where top digital content publishers present original programming lineups to media buyers, brands, and agency partners. The event features on-stage sessions, industry keynotes, brand showcases, and deal-making opportunities focused on digital video, streaming, AI-generated content, and monetization strategies.
How Many People Attend IAB NewFronts 2026?
The event is expected to attract approximately 1,500 attendees from across the United States, including senior media buyers, brand marketers, digital content creators, agency executives, and platform leaders responsible for publishing, monetization, and investment decisions.
