Maximize Your Impact at IWA OutdoorClassics 2026
IWA OutdoorClassics 2026, taking place February 26–March 1 at NürnbergMesse in Nuremberg, Germany, is Europe’s leading trade fair for hunting, shooting sports, outdoor equipment, and civilian and official security applications. The event draws senior decision-makers from manufacturing, retail, distributor networks, tactical equipment providers, and government agencies—all seeking innovations, collaborations, and strategic partnerships.
From large defense contracts and international distribution agreements to emerging outdoor tech and sustainable gear innovation, business conversations at IWA have real commercial weight. Many attendees come with open RFPs, new fiscal year budgets, and purchasing goals aligned around upcoming product lines. The event also serves as a venue to establish regional partnerships and evaluate new vendor and logistics relationships across global markets.
With Vendelux’s enriched attendee list, your team can identify and connect with product managers, procurement officers, and managing directors who are directly involved in sourcing and purchasing. This visibility empowers sales and marketing teams to take a strategic approach—prioritizing outreach based on company goals, purchase readiness, or regulatory requirements across firearms, accessories, or outdoor equipment categories.
How Sales, Marketing, and RevOps Teams Can Use This Attendee List
Sales and marketing leaders attending IWA OutdoorClassics should be prepared to engage with a technically proficient audience that values performance, reliability, and compliance. Vendelux’s enriched conference attendee list allows teams to segment contacts by industry verticals such as defense contracting, sporting goods retail, or tactical gear supply.
You can use this attendee data to personalize outreach based on operational roles—whether that’s a procurement lead at a national police agency or the category buyer for a growing outdoor retail chain. Knowing who controls budgets or specs integration standards enables early-stage meeting booking, helping teams secure valuable face time with buyers before arriving on-site.
On the ground, these insights enable more meaningful demos and consultations. Post-event, your team can follow up in relevant ways—sharing compliance documentation, product spec updates, or reseller incentives linked to discussions that took place at IWA. If you’re focused on how to get more meetings or convert marketing-qualified leads into revenue, having a reliable, enriched attendee list makes a measurable difference.
Timing Is Everything
IWA OutdoorClassics 2026 runs from February 26 to March 1, 2026. The lead-up to year-end and Q1 spending cycles makes this a critical time for early engagement. Many procurement teams begin setting appointments and evaluating suppliers several months in advance.
Using Vendelux, your team can align outreach with the attendee list as soon as names become available. This allows you to prioritize high-value contacts, personalize messaging based on partner goals, and initiate conversations before competitors secure key meetings. By planning efforts ahead of the February show, you’re positioned to make every on-site interaction a meaningful conversion opportunity.
What’s Included in the IWA OutdoorClassics 2026 Attendee List?
Vendelux provides visibility into executives expected to attend IWA OutdoorClassics 2026 through a combination of organizer-provided data and predictive insights. Clients can upload a list of target accounts to identify matches within the attendee list.
The enriched list contains first and last name, job title, company name, company website, location including city, state, and country, LinkedIn profile, verified email addresses, and phone numbers when available.
Where Is IWA OutdoorClassics 2026?
The event will take place at NürnbergMesse in Nuremberg, Germany.
When Is IWA OutdoorClassics 2026?
IWA OutdoorClassics 2026 is scheduled for February 26 to March 1, 2026.
What Type of Event Is IWA OutdoorClassics 2026?
IWA OutdoorClassics is an international trade show focused on hunting and shooting sports, outdoor equipment, and security solutions. The multi-day event features product exhibitions, keynote presentations, live demonstrations, and networking events that connect global manufacturers with retailers, military and law enforcement agencies, and distributors.
How Many People Attend IWA OutdoorClassics 2026?
The event is expected to attract over 34,000 attendees representing more than 120 countries. Attendees include senior buyers, procurement executives, product managers, and government contractors across the outdoor, tactical, and security sectors.
