How the Resilio Team Connects Events and Outbound to Drive Pipeline
COMPANY
Resilio is a peer-to-peer data movement platform for moving large datasets across cloud, on-prem, and edge environments. Data moves directly between endpoints, so teams can work on big files without routing everything through a central cloud – or paying heavy egress fees.
Resilio helps data-heavy industries where speed, uptime, and security matter, including media and entertainment, architecture and engineering, and financial services. Buyers are infrastructure, IT, and security teams. They keep a low digital profile and tend to trust peer recommendations over traditional marketing.
That’s why in-person events and targeted outbound sit at the center of the go-to-market strategy for Resilio.
The Challenge
Before Vendelux, event outbound for Resilio was mostly guesswork.
To figure out who might attend, the team stitched together LinkedIn searches, event hashtags, sponsor pages, and last year’s attendee scraps. Then they used contact databases to guess which people at those companies would show up.
It was slow, inconsistent, and often wrong—so pre-event outreach rarely landed more than one or two meetings. Resilio was also still building its event program and didn’t have a clear view of which events were worth the time across industries and regions.
“If events are part of your strategy, you need Vendelux. It’s not just about list building. The real value is having a reliable way to engage prospects before and around events, when intent is highest. It creates a consistent, scalable pre-event outreach process, helps justify which events are worth investing in, and even creates opportunities from events you do not attend. The turning point for me was seeing consistent meetings booked from events we did not even go to. That’s when it became clear Vendelux is not just an event tool, it’s a scalable intent outbound engine.”
— Angela D’Amico, Head of Demand Generation, Resilio
The Solution
Resilio brought in Vendelux to guide event selection and run outbound across marketing and business development.
Marketing uses Vendelux to discover events using attendee and company registration data – finding smaller, industry-specific conferences in the right geographies and seeing where competitors are already spending.
BDRs use Vendelux to build event-specific lists, filter them to their ICP, and pull in both existing customers and net-new accounts. Outreach starts well before the event. Because Vendelux pulls from actual registrations, contacts are usually more accurate, with direct emails and phone numbers instead of generic corporate records.
List building is now part of the workflow. BDRs regularly request lists by event, region, and country, which supports global outbound without hours of manual research.
Even when Resilio isn’t attending, reps reference the event in their outreach—often opening doors that traditional cold messages didn’t.
After syncing into Salesforce, the team also uses event activity to spot stalled opportunities, focus on accounts with upcoming attendance, and plan dinners or side events that help move deals forward.
The Results
Since adopting Vendelux, Resilio has increased pre-event engagement and meeting volume.
Before Vendelux, booking one or two meetings ahead of an event was a win. Now, Resilio regularly books five to ten meetings before an event starts. In several cases, BDRs booked up to a dozen meetings from events Resilio didn’t attend, simply by using the event as context in outreach.
Long sales cycles make full pipeline attribution hard, but Resilio reports better pre-event meeting volume, stronger conversations, and more deal momentum after in-person touchpoints. Vendelux has also helped the team engage existing customers through appreciation events and event-tied outreach that supports retention and expansion.
